{"id":12,"date":"2007-10-22T19:31:47","date_gmt":"2007-10-22T19:31:47","guid":{"rendered":"http:\/\/realestatemarketingtools.org\/real-estate-postcards-why-repeat-mailings-work\/"},"modified":"2020-07-20T00:03:37","modified_gmt":"2020-07-20T07:03:37","slug":"real-estate-postcards-why-repeat-mailings-work","status":"publish","type":"post","link":"https:\/\/reamark.com\/blog\/real-estate-postcards-why-repeat-mailings-work\/","title":{"rendered":"Real Estate Postcards | Why Repeat Mailings Work"},"content":{"rendered":"

When sending out real estate postcards<\/a> , repeat mailings are crucial to the success of your direct mail marketing campaign. Only through repetition can you build and maintain the name recognition that you need to build your client base. Here\u2019s why repeat mailings increase your chances of getting more listings and sales:<\/font><\/p>\n

An average of about 8% of homeowners will move this year. But the whole 8% won\u2019t move at the same time. You can separate your targeted audience into three divisions:<\/font>\u00a0<\/font><\/p>\n

1. People who need your service now<\/font><\/p>\n

2. People that are going to need your service later<\/font><\/p>\n

3. People that are not going to need your service<\/font><\/p>\n

The smaller portion of your audience is going to need a Realtor right now, but more of them will eventually need one in the future. When you send mailings repetitively, you up your chances of getting business from those who need you now and those who will need you later.<\/font><\/p>\n

By sending repeat mailings, you build your credibility. As your name and picture becomes more familiar to clients and prospects, you start creating a level of trust. You are conveying that your business is established, and that they can trust their real estate needs will be secure with you.<\/font><\/p>\n

Lastly, a lot of people have a tendency to procrastinate. Even though they could be thinking about using your services, they may take a little more time to make a decision. Sometimes people can get sidetracked, but sending real estate postcards<\/a> continuously reminds them about their real estate needs and of your services.<\/font><\/p>\n","protected":false},"excerpt":{"rendered":"

When sending out real estate postcards , repeat mailings are crucial to the success of your direct mail marketing campaign. Only through repetition can you build and maintain the name recognition that you need to build your client base. Here\u2019s why repeat mailings increase your chances of getting more listings and sales: An average of […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,10],"tags":[],"class_list":["post-12","post","type-post","status-publish","format-standard","hentry","category-featured","category-real-estate-postcards"],"yoast_head":"\nReal Estate Postcards | Why Repeat Mailings Work » Real Estate Marketing Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/reamark.com\/blog\/real-estate-postcards-why-repeat-mailings-work\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Real Estate Postcards | Why Repeat Mailings Work » Real Estate Marketing Blog\" \/>\n<meta property=\"og:description\" content=\"When sending out real estate postcards , repeat mailings are crucial to the success of your direct mail marketing campaign. Only through repetition can you build and maintain the name recognition that you need to build your client base. Here\u2019s why repeat mailings increase your chances of getting more listings and sales: An average of […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/reamark.com\/blog\/real-estate-postcards-why-repeat-mailings-work\/\" \/>\n<meta property=\"og:site_name\" content=\"Real Estate Marketing Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Reamark.RealEstate.Products\" \/>\n<meta property=\"article:published_time\" content=\"2007-10-22T19:31:47+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-07-20T07:03:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/reamark.com\/blog\/wp-content\/uploads\/2015\/01\/Real-EstateMarketing.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"512\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Rick\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ReaMarkProducts\" \/>\n<meta name=\"twitter:site\" content=\"@ReaMarkProducts\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Rick\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/real-estate-postcards-why-repeat-mailings-work\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/real-estate-postcards-why-repeat-mailings-work\\\/\"},\"author\":{\"name\":\"Rick\",\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/#\\\/schema\\\/person\\\/e9548f011ebe06b32c727c9c24c48467\"},\"headline\":\"Real Estate Postcards | Why Repeat Mailings Work\",\"datePublished\":\"2007-10-22T19:31:47+00:00\",\"dateModified\":\"2020-07-20T07:03:37+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/real-estate-postcards-why-repeat-mailings-work\\\/\"},\"wordCount\":264,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/#organization\"},\"articleSection\":[\"Featured\",\"Real Estate Postcards\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/reamark.com\\\/blog\\\/real-estate-postcards-why-repeat-mailings-work\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/real-estate-postcards-why-repeat-mailings-work\\\/\",\"url\":\"https:\\\/\\\/reamark.com\\\/blog\\\/real-estate-postcards-why-repeat-mailings-work\\\/\",\"name\":\"Real Estate Postcards | Why Repeat Mailings Work » Real Estate Marketing Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/#website\"},\"datePublished\":\"2007-10-22T19:31:47+00:00\",\"dateModified\":\"2020-07-20T07:03:37+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/real-estate-postcards-why-repeat-mailings-work\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/reamark.com\\\/blog\\\/real-estate-postcards-why-repeat-mailings-work\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/real-estate-postcards-why-repeat-mailings-work\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/reamark.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Real Estate Postcards | Why Repeat Mailings Work\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/reamark.com\\\/blog\\\/\",\"name\":\"Real Estate Marketing Tools\",\"description\":\"Real Estate Marketing Tips\",\"publisher\":{\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/reamark.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/#organization\",\"name\":\"Reamark Real Estate Marketing Products\",\"url\":\"https:\\\/\\\/reamark.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/reamark.com\\\/blog\\\/wp-content\\\/uploads\\\/2015\\\/09\\\/square-logo.jpg\",\"contentUrl\":\"https:\\\/\\\/reamark.com\\\/blog\\\/wp-content\\\/uploads\\\/2015\\\/09\\\/square-logo.jpg\",\"width\":250,\"height\":250,\"caption\":\"Reamark Real Estate Marketing Products\"},\"image\":{\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/Reamark.RealEstate.Products\",\"https:\\\/\\\/x.com\\\/ReaMarkProducts\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/#\\\/schema\\\/person\\\/e9548f011ebe06b32c727c9c24c48467\",\"name\":\"Rick\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ebd0c704bcea8e95f9a5a092710f41b8236dbc7c8390488837c0d9ddcd90c26c?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ebd0c704bcea8e95f9a5a092710f41b8236dbc7c8390488837c0d9ddcd90c26c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ebd0c704bcea8e95f9a5a092710f41b8236dbc7c8390488837c0d9ddcd90c26c?s=96&d=mm&r=g\",\"caption\":\"Rick\"},\"description\":\"Since 2020, Rick has been the proud owner of ReaMark, a company specializing in providing printing, mailing, and marketing products to residential real estate agents across the US. Drawing from 24 years of invaluable feedback from clients, ReaMark stands out not just as a printing company but as a partner that aids real estate professionals in setting up contact strategies to enhance their business prospects. Under Rick's stewardship, the company designs all products and layouts in-house, ensuring the highest quality and effectiveness in meeting the clients' needs. Rick Brown's journey is a testimony to his relentless pursuit of excellence, marked by a deep commitment to innovation and a knack for steering companies to unprecedented heights. Beginning his journey with a Bachelor of Science in Microbiology from MSU in 1984, Richard quickly transitioned into the business world, holding a pivotal role as the Director of Sales at Biosafety Systems from 1985 to 1990. In this role, he managed a robust sales force responsible for selling barrier protection supplies to essential services, playing a crucial part in the early response to the HIV\\\/AIDS epidemic through the development of protective clothing and protocols. His trajectory then soared to new heights as he assumed the role of Vice President of Operations at Road Runner Sports between 1990 and 1995. Here, he orchestrated a phenomenal increase in sales from 10 million to over 75 million, overseeing a vast array of responsibilities including sales management, training, and vendor relations. In 1996, Rick took on a new challenge as the Director of Marketing at Great American Business Products, where he spearheaded initiatives that more than doubled the company's sales and expanded its product line by over 300%. His visionary leadership and innovative strategies were evident in his remarkable achievement of increasing the company's revenue from 12 million to over 30 million in just four years.\",\"sameAs\":[\"http:\\\/\\\/www.reamark.com\"],\"url\":\"https:\\\/\\\/reamark.com\\\/blog\\\/author\\\/rick\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Real Estate Postcards | Why Repeat Mailings Work » Real Estate Marketing Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/reamark.com\/blog\/real-estate-postcards-why-repeat-mailings-work\/","og_locale":"en_US","og_type":"article","og_title":"Real Estate Postcards | Why Repeat Mailings Work » Real Estate Marketing Blog","og_description":"When sending out real estate postcards , repeat mailings are crucial to the success of your direct mail marketing campaign. Only through repetition can you build and maintain the name recognition that you need to build your client base. Here\u2019s why repeat mailings increase your chances of getting more listings and sales: An average of […]","og_url":"https:\/\/reamark.com\/blog\/real-estate-postcards-why-repeat-mailings-work\/","og_site_name":"Real Estate Marketing Blog","article_publisher":"https:\/\/www.facebook.com\/Reamark.RealEstate.Products","article_published_time":"2007-10-22T19:31:47+00:00","article_modified_time":"2020-07-20T07:03:37+00:00","og_image":[{"width":1024,"height":512,"url":"https:\/\/reamark.com\/blog\/wp-content\/uploads\/2015\/01\/Real-EstateMarketing.png","type":"image\/png"}],"author":"Rick","twitter_card":"summary_large_image","twitter_creator":"@ReaMarkProducts","twitter_site":"@ReaMarkProducts","twitter_misc":{"Written by":"Rick","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/reamark.com\/blog\/real-estate-postcards-why-repeat-mailings-work\/#article","isPartOf":{"@id":"https:\/\/reamark.com\/blog\/real-estate-postcards-why-repeat-mailings-work\/"},"author":{"name":"Rick","@id":"https:\/\/reamark.com\/blog\/#\/schema\/person\/e9548f011ebe06b32c727c9c24c48467"},"headline":"Real Estate Postcards | Why Repeat Mailings Work","datePublished":"2007-10-22T19:31:47+00:00","dateModified":"2020-07-20T07:03:37+00:00","mainEntityOfPage":{"@id":"https:\/\/reamark.com\/blog\/real-estate-postcards-why-repeat-mailings-work\/"},"wordCount":264,"commentCount":0,"publisher":{"@id":"https:\/\/reamark.com\/blog\/#organization"},"articleSection":["Featured","Real Estate Postcards"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/reamark.com\/blog\/real-estate-postcards-why-repeat-mailings-work\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/reamark.com\/blog\/real-estate-postcards-why-repeat-mailings-work\/","url":"https:\/\/reamark.com\/blog\/real-estate-postcards-why-repeat-mailings-work\/","name":"Real Estate Postcards | Why Repeat Mailings Work » Real Estate Marketing Blog","isPartOf":{"@id":"https:\/\/reamark.com\/blog\/#website"},"datePublished":"2007-10-22T19:31:47+00:00","dateModified":"2020-07-20T07:03:37+00:00","breadcrumb":{"@id":"https:\/\/reamark.com\/blog\/real-estate-postcards-why-repeat-mailings-work\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/reamark.com\/blog\/real-estate-postcards-why-repeat-mailings-work\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/reamark.com\/blog\/real-estate-postcards-why-repeat-mailings-work\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/reamark.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Real Estate Postcards | Why Repeat Mailings Work"}]},{"@type":"WebSite","@id":"https:\/\/reamark.com\/blog\/#website","url":"https:\/\/reamark.com\/blog\/","name":"Real Estate Marketing Tools","description":"Real Estate Marketing Tips","publisher":{"@id":"https:\/\/reamark.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/reamark.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/reamark.com\/blog\/#organization","name":"Reamark Real Estate Marketing Products","url":"https:\/\/reamark.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/reamark.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/reamark.com\/blog\/wp-content\/uploads\/2015\/09\/square-logo.jpg","contentUrl":"https:\/\/reamark.com\/blog\/wp-content\/uploads\/2015\/09\/square-logo.jpg","width":250,"height":250,"caption":"Reamark Real Estate Marketing Products"},"image":{"@id":"https:\/\/reamark.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Reamark.RealEstate.Products","https:\/\/x.com\/ReaMarkProducts"]},{"@type":"Person","@id":"https:\/\/reamark.com\/blog\/#\/schema\/person\/e9548f011ebe06b32c727c9c24c48467","name":"Rick","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/ebd0c704bcea8e95f9a5a092710f41b8236dbc7c8390488837c0d9ddcd90c26c?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ebd0c704bcea8e95f9a5a092710f41b8236dbc7c8390488837c0d9ddcd90c26c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ebd0c704bcea8e95f9a5a092710f41b8236dbc7c8390488837c0d9ddcd90c26c?s=96&d=mm&r=g","caption":"Rick"},"description":"Since 2020, Rick has been the proud owner of ReaMark, a company specializing in providing printing, mailing, and marketing products to residential real estate agents across the US. Drawing from 24 years of invaluable feedback from clients, ReaMark stands out not just as a printing company but as a partner that aids real estate professionals in setting up contact strategies to enhance their business prospects. Under Rick's stewardship, the company designs all products and layouts in-house, ensuring the highest quality and effectiveness in meeting the clients' needs. Rick Brown's journey is a testimony to his relentless pursuit of excellence, marked by a deep commitment to innovation and a knack for steering companies to unprecedented heights. Beginning his journey with a Bachelor of Science in Microbiology from MSU in 1984, Richard quickly transitioned into the business world, holding a pivotal role as the Director of Sales at Biosafety Systems from 1985 to 1990. In this role, he managed a robust sales force responsible for selling barrier protection supplies to essential services, playing a crucial part in the early response to the HIV\/AIDS epidemic through the development of protective clothing and protocols. His trajectory then soared to new heights as he assumed the role of Vice President of Operations at Road Runner Sports between 1990 and 1995. Here, he orchestrated a phenomenal increase in sales from 10 million to over 75 million, overseeing a vast array of responsibilities including sales management, training, and vendor relations. In 1996, Rick took on a new challenge as the Director of Marketing at Great American Business Products, where he spearheaded initiatives that more than doubled the company's sales and expanded its product line by over 300%. His visionary leadership and innovative strategies were evident in his remarkable achievement of increasing the company's revenue from 12 million to over 30 million in just four years.","sameAs":["http:\/\/www.reamark.com"],"url":"https:\/\/reamark.com\/blog\/author\/rick\/"}]}},"_links":{"self":[{"href":"https:\/\/reamark.com\/blog\/wp-json\/wp\/v2\/posts\/12","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/reamark.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/reamark.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/reamark.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/reamark.com\/blog\/wp-json\/wp\/v2\/comments?post=12"}],"version-history":[{"count":0,"href":"https:\/\/reamark.com\/blog\/wp-json\/wp\/v2\/posts\/12\/revisions"}],"wp:attachment":[{"href":"https:\/\/reamark.com\/blog\/wp-json\/wp\/v2\/media?parent=12"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/reamark.com\/blog\/wp-json\/wp\/v2\/categories?post=12"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/reamark.com\/blog\/wp-json\/wp\/v2\/tags?post=12"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}