{"id":2671,"date":"2020-12-22T10:39:40","date_gmt":"2020-12-22T17:39:40","guid":{"rendered":"https:\/\/reamark.com\/blog\/?p=2671"},"modified":"2023-09-12T11:21:57","modified_gmt":"2023-09-12T18:21:57","slug":"customize-direct-marketing","status":"publish","type":"post","link":"https:\/\/reamark.com\/blog\/customize-direct-marketing\/","title":{"rendered":"Customize Your Direct Marketing"},"content":{"rendered":"\n<figure class=\"wp-block-image size-medium\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/reamark.com\/blog\/wp-content\/uploads\/2020\/12\/Customize-Direct-Marketing-sq-300x300.png\" alt=\"Customize Your Direct Marketing\" class=\"wp-image-2672\" srcset=\"https:\/\/reamark.com\/blog\/wp-content\/uploads\/2020\/12\/Customize-Direct-Marketing-sq-300x300.png 300w, https:\/\/reamark.com\/blog\/wp-content\/uploads\/2020\/12\/Customize-Direct-Marketing-sq-150x150.png 150w, https:\/\/reamark.com\/blog\/wp-content\/uploads\/2020\/12\/Customize-Direct-Marketing-sq-768x768.png 768w, https:\/\/reamark.com\/blog\/wp-content\/uploads\/2020\/12\/Customize-Direct-Marketing-sq.png 800w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/figure>\n\n\n\n<p>You work hard to become an expert in your farm area. So, don&#8217;t be afraid to claim that in your marketing campaigns. Our&nbsp;<a href=\"https:\/\/www.reamark.com\/catalog\/custom_postcards_137\/area_expert_6054.htm\" target=\"_blank\" rel=\"noreferrer noopener\">Area Expert Postcard<\/a>&nbsp;comes with a brand-boosting message to inspire trust and increase your conversion rates. Of course, we&#8217;ll customize your postcards to match your branding and information. Go with our prepared message or customize your cards however you see fit!<\/p>\n\n\n\n<p>Here are some interesting ideas to boost your branding and stand out from other Realtors in the area.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Inject Some Humor into the Process<\/h2>\n\n\n\n<p>While pitching your services and establishing trust remain the top priorities, there&#8217;s nothing wrong with lightening up the mood for busy prospects. Besides working and homeschooling, many families are dealing with the reality of a global pandemic. A little humor can lighten the load and help keep your name on their minds.<\/p>\n\n\n\n<p>Are you courageous enough to send a postcard with a baboon to offer a&nbsp;<a href=\"https:\/\/www.reamark.com\/catalog\/custom_postcards_137\/custom_ape.htm\" target=\"_blank\" rel=\"noreferrer noopener\">free home value estimate<\/a>&nbsp;to prospective clients? You know your area and your target audience. Let us help you reach them with&nbsp;<a href=\"https:\/\/www.reamark.com\/catalog\/humor.htm\" target=\"_blank\" rel=\"noreferrer noopener\">humorous cartoon postcards<\/a>&nbsp;featuring real estate and remodeling themes.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Promote Your Tech<\/h2>\n\n\n\n<p>As a real estate professional, you invest in technology such as the multiple listing service and online real estate marketing sites. It takes time and energy to establish and maintain a technical skillset that helps your clients sell or buy homes faster. Highlight your tech and your expertise by including this in your messaging.<\/p>\n\n\n\n<p>Whether you&nbsp;<a href=\"https:\/\/www.reamark.com\/catalog\/newsletters.htm\" target=\"_blank\" rel=\"noreferrer noopener\">send out newsletters<\/a>&nbsp;or postcards, customers love hearing about new technology that will help them reach their real estate goals. With social distancing still in place, virtual tours and aerial photography are more popular than ever. If you are taking advantage of this technology, highlight that to clients. Let them know that they can take a virtual tour of your listings or FaceTime you for home showings.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Include Customer Reviews<\/h2>\n\n\n\n<p>Including customer reviews from the past three months can increase your conversion rate. Up to&nbsp;&nbsp;<a href=\"https:\/\/financesonline.com\/customer-reviews-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener\">85% of clients use customer reviews<\/a>&nbsp;to make a final decision on products and services. Make it easy for your target demographic to see positive customer reviews about your real estate services. Our jumbo postcards are available in color and allow you to customize your message on both sides of the cards. You can even add reviews and personalized messages to&nbsp;<a href=\"https:\/\/www.reamark.com\/catalog\/jumbo_postcard_calendars_with_magnetic_strip\/bandw_imprint_jumbo_postcard_envelope_(6_x_9).htm\" target=\"_blank\" rel=\"noreferrer noopener\">postcard envelopes<\/a>.<\/p>\n\n\n\n<p>Hand lettering, stylized fonts and other elements can complement your branding and help give your direct mail pieces a custom look. Need help choosing postcards and other marketing pieces to get the word out about your services?&nbsp;<a href=\"https:\/\/www.reamark.com\/contact.htm\" target=\"_blank\" rel=\"noreferrer noopener\">Contact us today<\/a>&nbsp;and we&#8217;ll listen to your goals and make some suggestions to get you started.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>You work hard to become an expert in your farm area. So, don&#8217;t be afraid to claim that in your marketing campaigns. Our&nbsp;Area Expert Postcard&nbsp;comes with a brand-boosting message to inspire trust and increase your conversion rates. Of course, we&#8217;ll customize your postcards to match your branding and information. Go with our prepared message or [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-2671","post","type-post","status-publish","format-standard","hentry","category-real-estate-marketing-tools"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Customize Your Direct Marketing &#187; Real Estate Marketing Blog<\/title>\n<meta name=\"description\" content=\"Need help choosing postcards and other marketing pieces to get the word out about your services? 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Contact Reamark today and we&#039;ll listen to your goals and make some suggestions to get you started.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/reamark.com\/blog\/customize-direct-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"Real Estate Marketing Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Reamark.RealEstate.Products\" \/>\n<meta property=\"article:published_time\" content=\"2020-12-22T17:39:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-09-12T18:21:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/reamark.com\/blog\/wp-content\/uploads\/2020\/12\/Customize-Direct-Marketing-sq-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Rick\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/reamark.com\/blog\/wp-content\/uploads\/2020\/12\/Customize-Direct-Marketing-1-tw.png\" \/>\n<meta name=\"twitter:creator\" content=\"@ReaMarkProducts\" \/>\n<meta name=\"twitter:site\" content=\"@ReaMarkProducts\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Rick\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/customize-direct-marketing\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/customize-direct-marketing\\\/\"},\"author\":{\"name\":\"Rick\",\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/#\\\/schema\\\/person\\\/e9548f011ebe06b32c727c9c24c48467\"},\"headline\":\"Customize Your Direct Marketing\",\"datePublished\":\"2020-12-22T17:39:40+00:00\",\"dateModified\":\"2023-09-12T18:21:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/customize-direct-marketing\\\/\"},\"wordCount\":467,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/customize-direct-marketing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/reamark.com\\\/blog\\\/wp-content\\\/uploads\\\/2020\\\/12\\\/Customize-Direct-Marketing-sq-300x300.png\",\"articleSection\":[\"Real Estate Marketing Tools\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/reamark.com\\\/blog\\\/customize-direct-marketing\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/customize-direct-marketing\\\/\",\"url\":\"https:\\\/\\\/reamark.com\\\/blog\\\/customize-direct-marketing\\\/\",\"name\":\"Customize Your Direct Marketing &#187; Real Estate Marketing Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/customize-direct-marketing\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/reamark.com\\\/blog\\\/customize-direct-marketing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/reamark.com\\\/blog\\\/wp-content\\\/uploads\\\/2020\\\/12\\\/Customize-Direct-Marketing-sq-300x300.png\",\"datePublished\":\"2020-12-22T17:39:40+00:00\",\"dateModified\":\"2023-09-12T18:21:57+00:00\",\"description\":\"Need help choosing postcards and other marketing pieces to get the word out about your services? 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