Real Estate Marketing Blog

April is the month of showers, spring planting, the start of real estate season and Earth Day. It is also the time to gather prospects, leads, listings and sales. This year, let ReaMark help take your efforts to a new level with earth friendly real estate marketing products that offer real value and appeal.

Earth friendly real estate marketing products help position you as the “green” real estate professional and as environmentally conscious. This is a very appealing position that can put you in a better position for greater visibility and ROI.

Here are three earth friendly real estate marketing products to help propel your business this spring:

1. Seed Packets – Choose from a selection of seed packets that are sure to garner the attention of your prospects. Packets include attention getting messages like “Where Memories Grow”, “Put Down Your Roots” and more. Seed packets can be personalized with labels, photos, logos and others. Hand them out as they are or direct mail them in available envelopes. Watch your own listings grow with these timely, earth friendly real estate marketing products.
2. Newsletters with “Green” Ideas – Newsletters have long been a popular and proven real estate marketing tool, and including “green” ideas for homeowners and families in the spring can add to that power. Select from tips to improve gas mileage, recycling tips, beneficial plants and more. Be sure to ask about free customization and our “buy three designs and get one free” promotion!
3. Recipe Cards – Our recipe postcards have a lengthy shelf life and are a terrific marketing tool for real estate. These cards provide short term visibility and serve your long-term branding needs. To help you get started, take advantage of our “buy five designs, get one free” or “buy 10 designs and get two free” promotion.

The Long-Standing Leader in Real Estate Marketing Products

ReaMark is a long-standing leader in real state advertising and promotional marketing to help agents and brokers get more leads, listings and sales. Direct mail is a powerful tool, especially when farming specific areas and neighborhoods. Let our professionals help! Contact us today and let your prospects know you care about their environment with green marketing products from ReaMark.

It varies across the country, but generally, recent signs indicate that this could be a very lucrative “real estate season.” Buyers and sellers may have been hibernating for months, but they are about to become active with the spring weather and the recent news of increasing interest rates. This is going to move many prospects into the market on their own. How will you know they will come to you? A creative and timely real estate marketing plan may be your ticket to a supercharged real estate season. ReaMark is here to help!

Products Designed for You and Your Market

Let your prospects know you understand what they’re thinking with postcards that show “Recently Listed” and “Recently Sold” properties. Offer them something they may perceive as value like “Get Your Free Property Evaluation”. You can even make them aware of trends like “Property Values are Rising Rapidly.”

Your Spring postcard real estate marketing plan may also include helpful and timely items like magnetic baseball season schedules, gardening and home maintenance and improvement tips. You can provide reminders about holidays like Memorial Day, the Fourth of July and Labor Day. The opportunities are almost endless, and our professionals can help.

A real estate marketing plan that includes Every Door Direct Mail (EDDM) can be a powerful tool in farming desired areas. At ReaMark, we can not only help you choose a marketing program and materials, but can assist you with free custom design. We then can print and even mail your items. This is touching your prospects literally where they live and it has been proven to generate leads, listings and sales. Perhaps best of all, you now have an opportunity to get one free postcard for every five you purchase, and two for every ten. This can set you up for success for a complete year!

Contact Us for Help With Your Real Estate Marketing Plan Today!

Contact ReaMark today and talk to one of our customer service specialists. Tell them what’s going on in your market and ask for suggestions. They can help you design your entire plan. Feeling confident? Make your own selections from our wide selection of marketing and promotional products right online. Reach out more efficiently and effectively than your competition this real estate season with the help of ReaMark!

If you haven’t yet ordered your print marketing postcards for your real estate business, get ready to. EDDM (every door direct mail) postcards can generate mountains of customer leads for you and your agency. Your biggest challenge will be how to organize your new call list!

EDDM is a service provided by the USPS where you can have your postcards delivered to every door on a route without having to put a name or address on it. When you combine this service with ReaMark’s print marketing postcards, that’s a winning combination too good to pass up. When you order your custom postcards or pre-designed postcards at ReaMark, be sure to include the following for best results.

1. Your Professional Photo

Homebuyers and sellers like to see whom they will be spending their time with. When you include your professional photo on your postcard, new customers will be able to see that you’re professional and friendly looking. For the best photos, hire a professional photographer. Selfies won’t deliver the professional lighting and other effects you’ll need.

2. Knowledge About the Area

Buyers and sellers like to know they’re working with someone who is familiar with the area. Prove that you’re a “local” by including some pertinent information about the neighborhood, such as information about a local house that just sold, or trends in the local real estate market.

3. A Line About Your Expertise

Don’t forget to include something about what makes you the expert. Under your name, mention how many years you’ve been in the real estate business or any certifications or awards you have. This will tell buyers and sellers that when they work with you, they’re working with an expert.

3. Lots of Color

Your postcard should be bright and colorful. Remember that it won’t be the only thing your potential customers receive in the mail that day, so you want it to really stand out. Use images with lots of color and positive imagery to entice recipients to read it.

4. All Your Contact Information

Be sure to include all your contact information; not just your phone number. Remember that different people prefer different ways to contact professionals. Some may prefer text, others email and still others like calling on the phone. Let your customer decide by including all the ways they can get in touch with you.

Print marketing postcards and real estate newsletters are made even better when you remember these essential elements to include. Get your postcards today at RealMark.