Real Estate Calendars | How You Can Get the Most for Your Marketing Dollar
If you’re going to send one marketing product out this season, real estate calendars are the way to get the most bang for your buck. A lot of your clients and prospects will hold onto your magnetic calendars both for its use as a calendar and to use it to stick other items to their fridges such as pictures, coupons, etc. It’s because of this dual function, that people will keep your magnets for a year or even longer. And because the most common place for a magnet in the house is on the fridge, your guaranteed to get a lot of exposure (think about how many times a day the fridge gets opened in your home).
For such a low price (some real estate calendars are as low as 34 cents/each) you can market yourself for 365 days or longer. That’s much less than a penny a day per household!
Real estate calendars also make great holiday gifts as mailers and at open house giveaways. Your Thanksgiving and/or holiday greeting cards will have that much more impact if you insert a calendar in them. They are also great gifts to hand to clients and prospects if you are canvassing your farm neighborhood.