Springing into Action: Real Estate Postcard Opportunities
Looking for real estate postcards ideas? Think Daylight Saving Time.
Get ahead this spring with real estate postcards that serve a valuable reminder.
Prospecting with real estate postcards is a year-round marketing strategy, and the first big opportunity comes with the spring time change on Sunday, March 9, 2014.
Why Sending Realtor Postcards for DST is a Good Idea
Daylight Saving Time (DST) has been in practice in the United States for nearly a century, so you’d think that when it comes to changing our clocks we would be on autopilot to fall back and spring ahead.
But according to a national survey conducted by Rasmussen Reports, 27 percent of people have been an hour early or an hour late because they failed to change the clocks correctly.
This tells us that reminding clients of the spring time change with a real estate postcard mailing is a great idea for those who are prospecting.
Not only does a spring time change postcard provide a valuable reminder to clients; it also helps keep agents’ information in front of potential buyers and sellers.
Order Now for Timely Delivery
Realtors that want to take advantage of this mailing strategy should place real estate postcard orders now.
This will ensure enough time to print and ship your postcards (or send them through mailing services).
Looking for additional real estate postcards ideas for your mailings? Check out our 2014 prospecting guide for key dates to send your realtor post cards.