Agents: Use These Smart Marketing Ideas to Make 2017 Your Best Year Yet!

Posted by Reamark Marketing on Dec 29th, 2016

Real Estate AgentsWhether you have been in the business for awhile or have just become a licensed real estate agent, you already know that the real estate industry is constantly changing. Local and national economic trends, politics, and even the weather can have a profound and immediate effect on the number of houses that sell and the amount of income you earn.

The most successful agents in the real estate business have learned to combat these influences with effective marketing strategies to maintain relationships with current and past clients as they consistently generate and develop new business prospects. If you are ready to make 2017 your best year ever, these smart marketing tips will help you take maximum advantage of those time-tested marketing strategies to expand your business and keep it growing, year after year.

The Importance of Establishing & Maintaining Regular Contact

Growing your business requires careful nurturing of your relationship with all current and past clients and any new prospective clients that you come into contact with. This is done most effectively by establishing and maintaining a program that uses regular points of contact to help your name and brand become so familiar to them that they will instantly think of you whenever they or someone they know mentions buying or selling a home.

Contact Ideas That Your Clients & Prospects Will Welcome 

In order to be effective, any methods that you use for contacting your clients and prospective clients has to be both welcome and useful. Cold calls are annoying and most unsolicited email is never opened by the recipient. This is why it makes sense to instead choose a quality direct mail program that provides information and items of value to the recipient.

To do this effectively, look around your market area and determine what information might be most helpful to the residents who live there. Then use this knowledge to design a targeted, customized direct mail program that will specifically appeal to the area. For example, if many of the residents follow a particular sports team, a schedule of those sporting events is an idea for one such mailing, which you would schedule to send out shortly before the team’s season begins.

Other useful ideas to use for maintaining regular points of contact include, gardening seeds or tips in the spring, home repair tips in the summer, and local school schedules and information in the fall. As the year winds down, a beautiful wall or magnetic calendar is a wonderful gift that is certain to be kept and used throughout the coming year.

For additional ideas and helpful assistance in setting up the best possible direct mail campaign to give your business a well-deserved boost in 2017, contact Reamark today. As a proven leader in the real estate marketing products business, Reamark’s order consultants are specially trained to help you select and develop a marketing campaign that will be welcomed and remembered by all your current and past clients, while also helping to attract and hold the attention of prospective clients.

Last Minute Holiday Gift Ideas for Real Estate Clients

Posted by Reamark Marketing on Dec 8th, 2016

As 2017 comes to a rapid close, many real estate agents are scrambling to find that perfect last-minute gift to send to their real estate clients. Many agents are looking to touch base with past clients or continue the conversation with new leads. At Reamark, we have great marketing products that fit any budget or need and can still ship before the new year.

2017 Planet Earth Wall Calendars for Real Estate AgentsCalendars for any budget

Calendars are a great choice for any real estate agent looking to send a gift that will be on the fridge, wall, or desk all year long. We have several different types of calendars to meet any budget requirement. Are most popular calendars are the wall calendars that come with large date blocks so that clients can easily write events, appointments, birthdays, and anniversaries. We also offer desk calendars that can be customized and pricing can be as little as $1.09 each. Other popular calendar styles include our home tips and recipe magnetic tear off calendars that provide helpful information to your leads throughout the year. For those agents who are looking for a quick solution to their end-of-the-year gift giving, we also have Peel and stick calendars that come in a variety of designs. You simply place your business card and send!  Right now you can save 20% on peel and stick calendars and get them for as low as $.29 each.

Stand out with magnetic memo boards

If you’re looking for an alternative to sending a 2017 calendar this year, consider sending a customizable magnetic memo board. Memo boards typically go right up on the fridge and are used on a daily basis so you’re name gets seen every time they make a note. These products are a great value because they last three or more years and come with a free dry erase pen. Memo boards are 8 1/2″ by 10 7/8″ incoming variety of styles to fit your brand. Save 20% when you order now and get these memo boards for as little as $.89 each.

For those agents who are REALLY in a hurry we also offer memo boards that allow you to peel and stick your business card. These memo boards usually ship within the next business day and arrive within 1 to 5 business days depending on shipping location.

Customized booklets that add value

Customizable Cookbook for Real Estate AgentsStand out this year by sending one of our customizable cookbooks or info books. Cookbook styles include “Good for you” recipes or gluten free recipes that are very popular these days. We also offer info books such as “101 ways to prepare your home for sale” or a home information book which is a great tool for homeowners. These books have full color personalization on the front page with a laminated cover to protect your information. Book sizes are 5.5″ x 8.5″ with twin loop binding. Each book is 88 pages long and cost as well as $2.49 each. These books take 8 to 10 business days for production so you want to order as soon as possible to ensure arrival before the new year. Call us at 800-932-2957 and we will be happy to send you free samples.

We offer thousands of real estate marketing products for any season or occasion. We’ve helped thousands of agents generate more leads, listings, and sales in our 16 years in business. Our professional marketing specialists are more than happy to help you select products that right for your budget and needs. Browse through our inventory or give us a call today.