Real Estate Marketing Blog

Few things can impact your realtor marketing more than sending out the right real estate direct mail pieces during the last few months of the year. This is the time when you determine what your bottom line will be and set your business up for success in the coming new year. Recipe postcards and calendars are always popular and tend to stick around longer than other real estate direct mail strategies.

People always appreciate a good meal, even if they have to cook it themselves. You can make life a little easier on prospects during the busy holiday season by providing recipe ideas on postcards with beautiful graphics. You have several options to promote yourself on one or both sides of the postcards. More importantly, recipe postcards often stick around throughout the holidays and beyond. Some people may pass them on to a friend who requires real estate services!

Postcards that Offer Yummy Holiday Recipes

ReaMark’s postcards typically provide a simple recipe that can help your clients put together a holiday staple. Our holiday recipe postcards include a mouthwatering honey-glazed ham postcard. Alternatively, some clients might enjoy the beef Wellington recipe postcard.

We also offer several holiday recipe postcards with instructions on how to make delectable seasonal desserts such as the following:

• Cheesecake cookie cups
• Cranberry spiced cheesecake
• Apple cranberry crumble

Holiday get-togethers almost always include some kind of meal. So, help your prospective clients stretch their repertoire of recipes for satisfying holiday fare. At the same time, you can increase your brand awareness through repetition with multiple recipe postcards during the holiday season.

Magnetic Tear-Off Calendars for Recipes

Choose from various designs of magnetic tear-off calendars with holiday recipes. When your client flips the month, they’ll see a recipe on the opposite side. Homeowners can use them to keep dinner interesting throughout the holidays and beyond. Additionally, this is a great boost for your realtor marketing as your contact information remains visible throughout the year.

Contact Us Today for Assistance

If you would like more ideas on how to amp up your real estate direct marketing throughout the holiday season, we can help. From newsletters to greeting cards, we can help you achieve multiple touchpoints without annoying your future customers.

Contact ReaMark today for assistance finding popular recipe postcards and calendars your clients may like. We can also help you strategize your realtor marketing for the upcoming year!

Variety is the spice of life  ̶  and your real estate direct mail marketing campaign! Many real estate professionals start off their direct mail campaigns with beautiful full-color postcards with their contact information and recipes, home maintenance tips, and more.

Postcards are a fantastic way to break the ice and repetition is key when it comes to grabbing the attention of your prospective clients. However, to keep your name at the top of their minds when they finally decide to buy or sell real estate, it’s important to change up your routine.

At ReaMark, we offer a variety of ways to draw the interest of your future clients!

Custom Memo Boards

Magnetic custom memo boards are easy to display at work or school. This makes them an effective form of real estate marketing. Your current and future clients can use them for to-do lists and reminders. Every time they look at their custom business card or school memo board, they will see your contact information — and so will anyone passing by!

Sports Schedules

Make it easy for baseball, football, and NASCAR fans to keep up with the most exciting games and races of the year! Sports schedules are an effective way to connect with your target audience. Put this fun real estate direct marketing method to work for you!

Greeting Cards

You don’t have to wait till the holidays to give greeting cards to your loyal customers. Whether you want to connect with your entire demographic or pinpoint a carefully curated mailing list, greeting cards are a great way to add variety to your Realtor marketing campaign.

Send out happy first-year anniversary messages to customers you have helped buy a new home. Greet prospective clients on holidays and welcome new arrivals to the neighborhood with a personalized greeting card.

Newsletters

What’s up? Newsletters provide a unique way to update your clients on your latest just sold and listed properties. This could generate referrals and serve as reinforcement of your reputation. To take full advantage of this real estate marketing technique, find out what your clients are interested in and address that in your newsletter.

What goals do they want to reach and what problems do they need to solve? The more useful recipients find your newspaper content, the more likely they are to read it and pass it along to friends and neighbors.

Calendars

Magnetic school calendars, tear-off calendars suitable for an office environment, and stapled wall calendars to adorn home office and kitchen walls all make great gifts for prospective and current clients. Do you need help determining which calendar would make the most effective real estate direct marketing piece for you? Reach out to the experts at Reamark for advice and help to brainstorm what would work best for your farm area.

Contact us today for assistance in planning out a comprehensive Realtor marketing campaign. We can help you choose postcards, calendars, newsletters, gifts, and more that will resonate with your target market.