Real Estate Marketing Blog

There is something to be said for hometown advantage when it comes to real estate marketing strategies. As a current resident, you know the streets, houses, open spaces, schools, restaurants, and major benefits of your neighborhood. As a real estate professional, you even thought these benefits were enticing enough to buy a home in the neighborhood. It’s your neighborhood and you are the experienced real estate professional.

Your Neighborhood, Your Advantage

As a real estate agent, it’s essential to have a strong contact strategy for your own neighborhood. Creating strong real estate marketing strategies establish you as the go-to realtor for all your neighbors and friends. You live, work, and play in your “farm,” and you are the most knowledgeable real estate professional in the area. Your contact strategy for your own neighborhood should firmly establish you as the premier resource for real estate questions in your neighborhood. Your neighbors and local residents should see you as the only authority on real estate in your area.

Real Estate Marketing in Your Neighborhood

When targeting your own neighborhood, your contact strategy will be different from marketing in other areas. New real estate marketing tools are being developed all the time. A strong contact strategy for your local neighborhood can incorporate more than postcards for realtors. Set yourself apart from your competition with the latest mortgage postcards, real estate calendars, newsletters, door hangers, and other marketing tools. The marketing tools provided by ReaMark are designed from input received by over 40,000 real estate customers and can be customized to fit with your contact strategy.

Don’t wait for your competition’s postcards to show up in your local neighborhood. As a local resident and homeowner, put the hometown advantage to work for your real estate marketing strategy.

Check out our new real estate marketing tools and tell us what you’d like to see on a design!

By Rick Brown

You might be thinking, “football season is still a few months away, why do I need to order my football schedule magnets now?” The answer is because the first real estate agent to deliver a magnetic football schedule to a home is the first one to get their magnet on the family’s fridge. The fridge is valuable marketing real estate and football fans only need one team schedule on their fridge. Order football schedules early to ensure prompt delivery and get ahead in your market.

When it comes to real estate promotional items, magnetic football schedules appeal to a wide audience. Football is the most popular sport in the country and appeals to men, women, and children of all ages. Come Fall, many families will schedule their activities around the football game schedule. At ReaMark, we offer full-color football schedule magnets and have a variety of different styles and sizes to fit every marketing budget.

Order Football Schedule Magnets Now

Summer may have just started, but that doesn’t mean you can take a vacation from your real estate marketing strategies. In fact, now is the time to get ahead of your competition and put in your order for magnetic football schedules. Waiting until the end of the summer to order your magnets puts you at a disadvantage and increases the risk that another realtor has already gotten their magnet on the fridge.

Early Order Discounts

Ordering your real estate promotional items early has another benefit: cost savings. If you place your order for football schedules before July 1st, you get a discount on your order. Save between 20% – 35% on orders depending on the items purchased. Prices go up after July 1st.
Don’t put off ordering your football schedule magnets until it’s too late. Get a discount by ordering before July 1st and get your magnet up on the fridges in your local market.

By Rick Brown

It’s time that you make real estate marketing easier. The solution to simplify the process is Every Door Direct Mail, or EDDM. EDDM allows you to effortlessly deliver real estate marketing flyers to the neighborhoods you want to target. Real estate mailers become a piece-of-cake with EDDM.

What Is EDDM & How Does It Work?

Every Door Direct Mail (EDDM) is a retail service that gives you access to every home and address in a neighborhood. It requires minimal time and effort from you. All you need to do is to choose the neighborhood or neighborhoods you want to target and the U.S. Postal Service carrier delivers your real estate mailers along with the resident’s regular mail. In addition, the larger sizes of 6.5 x 9 or 8.5 x 11 gives you plenty of space to advertise your just listed / just sold / market updates and why the homeowner should choose you… The Real Estate Expert of the neighborhood.

Why Should I Use EDDM?

Using EDDM for your real estate marketing flyers is cost-effective, efficient, has a quick turnaround, and saves you time. The retail service includes a FREE custom design, does not require a permit (a $400 savings), does not require a list rental (a huge value), and gets you postage as low as 17.5 cents per mailer. The best part is the more mailers you order, the more money you save.
Each order must be in increments of 250 cards and only takes 4 days to print. For example, if you order 500 6.5” x 9” cards, you spend 49 cents per piece. If you order 1,000 cards, your cost goes down to 34 cents a piece. Learn more about your mailing route and determine what quantity will work for your business.

What Types of Designs Are Available?

Here at ReaMark we offer in house full design service. Just tell us what you want, send us any photos and we will professional design them based on over 75 years of direct marketing experience. We also offer variety of designs for real estate mailers available through EDDM. Check out the latest designs and see what the hot sellers are for direct mailers.

Take advantage of direct mail through our Every Door Direct Mail service. Pick your Neighborhood and get started NOW. Of course we offer live professional help to walk you through the entire process!